Jul 28, 2022
In General Discussion
After identifying the context of the organization using the SWOT analysis, a series of strategies are developed in the CAME Analysis , always working with the information collected from the SWOT analysis . Thanks to these analyses, correct decisions can be made for the business, proposing a perfect strategic design. GUIDE How to make a digital marketing plan Discharge But where do the acronyms CAME come from? The CAME analysis is the result of joining the acronyms of: Correct Front facing Hold Blow In English they correspond to the abbreviations of Correct, Adapt, Maintain and Explore. SWOT and CAME analyzes are widely used, especially in relation to strategic planning such as business plans, definition of programs and projects. Keep reading, we explain the steps to carry out a CAME analysis. What is a CAME analysis and how is it done - CAME How to do a CAME analysis? Determine business goals The first and most important thing to start the journey is to set the company's objectives, and they must be clear whatsapp list and concise. In this way we will know where to point the entire business strategy. Establishing a strategy that tells us what are the general objectives that we want to achieve in our organization is important because it will help us prioritize the actions to be taken in the following steps. We recommend using the SMART objectives that you can find in this post Perform a SWOT analysis The second step is the SWOT or SWOT analysis, to understand the situation in which the business is, in this part the strengths, weaknesses, opportunities and threats of the company will be analyzed. Find out more about the SWOT analysis in our post. Select actions Once the SWOT analysis is finished, it is essential to select the most important actions and implement them according to their importance, impact on the business and probability of their occurrence. Perform in CAME analysis You already know which actions are most important, so the next step is to perform a CAME analysis.