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Naim islam
Jun 27, 2022
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But you may be surprised at how much decision-makers want Photo Background Removing to hear from you. The majority say they have no preference about where they get their information – including 40% who say the source of the content doesn't matter, as long as the information is credible. And 24% prefer the information to come from the supplier they are considering. collection of information during the purchase process 40% of buyers say source of ontent doesn't matter, Photo Background Removing credibility does via SmartBrief CMIContent research. Click to tweet YOUR ACTION: The data confirms something most of us know (although it's good to share with all naysayers): Policymakers want to hear from you . You have a substantial opportunity to Photo Background Removing provide information and answer questions - and it helps information seekers find you. While a lot has been written about how to answer your customers' questions — and get found on search — I like this common-sense (but often overlooked) approach from Andy Crestodina. He explains how to better understand a user's intent when searching — and how to create something your brand will actually rank for. HAND-RELATED CONTENT: How to create content that people are actually looking for Original research is considered highly influential If you had to guess which source o Photo Background Removing information had the most influence on a buying decision maker, you might think peer recommendations come out on top – and you're right. But, right after word of mouth, there is original research. influence content purchase decisions Second only to WOM, original research has the most influence on a purchasing decision maker. SmartBrief MIContent Photo Background Removing Click to tweet Original research is far more influential than many other types of content, including product-focused tactics such as product reviews, demos, third-party reviews, and more. YOUR ACTION: I'm a big fan of original research because I've seen huge results on the marketing side – and I was happy to see decision makers looking so favorably on it. While tackling original research isn't necessarily easy, it's worth the effort — and it's something I consistently suggest to people looking to grow their audience. In a recent article on the challenges and opportunities facing professional services marketers, Christina Galoozis, content marketing manager, consulting firm Photo Background Removing West Monroe Partners, said that these marketers consider content based on search as the most effective content they produce. Christina explains, “It's because we have something original to say that the reader can't go anywhere else
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Naim islam

Naim islam

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